A fresh perspective for women in business & entrepreneurs
Become a member

Style and Substance

4 Online Business eBooks Designed to Help Your Business

Clare Lancaster - Saturday, August 14, 2010
Minimalist Business
How to live and work from anywhere
By Everett Bogue
How to Build a Successful Blog Business
by Collis Ta'eed
   
31 Days to Build a Better Blog
By Darren Rowse
SEO Secrets
By Glenn Murray
   

Disclaimer: One of the ways I'm able to keep the daily articles and weekly newsletter from womeninbusiness.com.au free is via promoting affiliate products. If you purchase any of the resources above I will earn a commission. I only promote products that I believe will help you improve your business results. Thank you for your support.

Share this post


| More

Top Bloggers Share Tips for Marketing Online Sans Budget

Clare Lancaster - Tuesday, April 13, 2010

Jonathan Fields asked 14 top bloggers this simple question:

“If you had 2-hours a day to devote to no-cost, off-blog (even off-line) marketing for your blog, what would you do?”

Read the article to hear from bloggers like:

  • Darren Rowse, ProBlogger.net
  • Maki, doshdosh.com
  • Cyan Ta’eed, FreelanceSwitch.com
  • Penelope Trunk, Brazen Careerist
  • Leo Babuata,  ZenHabits.net
  • Anita Campbell, SmallBizTrends.com
  • Liz Strauss, Successful-Blog.com

Share their top tips for marketing online without a budget.

Share this post


| More

Interview with Holly Becker from Decor8

Clare Lancaster - Wednesday, March 31, 2010


Darren Rowse from Problogger posted this interview with Holly Becker from Decor8

I'm busy polishing up the lessons for my first online training course (can't wait for it to start!) so I haven't had a chance to listen to the interview yet but I absolutely love Decor8, and Darren is a gem. Let me know what you think?

Listen to the interview here.

Share this post


| More

The Blog Stylist Launches

Clare Lancaster - Tuesday, March 23, 2010


Bree Lawson, ex online editor for a major publisher and women's lifestyle content specialist has launched The Blog Stylist.

So, who and what, is The Blog Stylist? I'll let Bree answer that one.

Just like a celebrity has a stylist who tells them the ins and outs of fashion trends, what to wear and how to wear it, The Blog Stylist reports on the hottest tips, tricks and news about blogging.

And just like a fashion stylist doesn’t make the clothes their clients wear, The Blog Stylist doesn’t offer blog-creating services (well, yet!). Instead, it shares the insider blogging secrets and inspiring blogging stories from:

It's early days but the The Blog Stylist is already proving to be a hit. Bree has published some great Australian blogger profiles and I've been featured as the first "Woman in the know".

Head on over to check out The Blog Stylist now.

Share this post


| More

What It Takes To Run Design Sponge

Clare Lancaster - Tuesday, March 16, 2010


So I'm browsing through The Design Files archive on Monday afternoon and I just had to share this interview with Grace Bonney from Design Sponge.

In this interview with the fabulous Lucy, Grace talks about her background, original goals for the site, the processes and reality of managing a frequently updated website, her inspirations and best of NYC tips.

Grace not only runs the business side of things, she's put together an editorial staff of 12 looking after topics from DIY to recipes and my favourite, before and afters. 

Check out the full interview and Design Sponge.

Share this post


| More

Blogging Tips From Lady Melbourne

Clare Lancaster - Friday, February 26, 2010


Practical blogging tips from Phoebe Montague (Lady Melbourne)

Phoebe is a freelance journalist with a background in fashion design. She's from Melbourne but has traveled the world and lived in Sydney and London. After running her own label for 7 years, she now focuses her time on her blog http://ladymelbourne.blogspot.com/ and freelance writing assignments.

In this video she reveals her advice when asked that question we all love to hear the answer to - "How do I create a successful blog and get more exposure?"

Highlights

  • Phoebe has been blogging for 4 years - it wasn't an "overnight success"
  • Growing a successful blog takes hard work, good original content. If you look at successful blogs they will have a unique point of difference and good quality content.
  • Learn how to communicate online
  • Make your paragraphs short
  • Keep your posts concise - around 200 words
  • Be clear about what you're doing - it will help your audience understand and come back
  • Must be consistent and persistent for a blog to grow - the quickest way to lose an audience is to stop posting
  • You have to be consistent and keep to a regular schedule
  • What if you're blogging part time? In your profile tell people when you'll be updating - once a week or twice a week etc. be open with your readers and let them know where you're at
  • People invest their time in you when they come and read your pages - make it worth their while and keep them involved and engaged in what you're doing
  • Look at networking with other bloggers - commenting and getting involved in social media - Twitter, Facebook and niche communities is crucial to exposing people to what you're doing
  • Successful bloggers started with a couple of visitors too - so don't lose heart.

Phoebe makes some great points here.

You'll notice that none of them were having the prettiest blog or the slickest website. Some of the most successful blogs are still hosted on free blog service - Blogger.

The real message is find a subject you'll be able to write original content about at least twice weekly for the foreseeable future, learn how to communicate online, get to know your community and get involved with them.

It won't happen overnight but the sooner you start the sooner you'll be on your way to growing a successful blog. 

Visit Lady Melbourne to read more.

Share this post


| More

Tips For Selling Ad Space on Your Blog

Clare Lancaster - Wednesday, November 11, 2009

Selling ad space on your blog or website can be a profitable venture for many website owners.

Unfortunately I see quite a few people with unrealistic expectations about setting up a website and making a living off the ad revenue.

While this isn't as easy as it seems - if you have enough page views (these guys have more than 100,000 each day) and your content draws an audience that is desirable to commercial enterprises - ad revenue can be a great way to supplement your other online revenue streams.

Here, 14 successful bloggers share their tips for selling ad space on your blog.

Share this post


| More

1

BECOME A MEMBER

Join to get the weekly newsletter, exclusive discounts and free advice. Find out why.

Email:
Connect:   

ABOUT

A fresh perspective for women in business. Creative, unconventional and clever - just like you. We love online business, dreaming big and making things happen.