A fresh perspective for women in business & entrepreneurs
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Become a Sponsor

womeninbusiness.com.au is a growing online community of women in business. Primarily Australian based, our audience are decision makers, internet savvy, own their own business or are planning to become business owners.

Our website is updated 5 times per week with an email newsletter sent every Friday. The blog features profiles, inspiration and how-to with a focus on online business.

Advertising with womeninbusiness.com.au allows you to reach women in business through a variety of channels - the website, the weekly newsletter and via their preferred social media platform (Facebook, Linkedin and Twitter). All sponsors for the month are announced via a blog post and on Facebook, Twitter and Linkedin.

By supporting womeninbusiness.com.au, you are supporting women in business. Without your support the website and online community associated with it couldn't exist.

All advertising submissions and creative are subject to approval. We will not promote MLM, party planning or get-rich-quick schemes or products.

Thanks for your interest in becoming a sponsor. Please view the advertising opportunities below and email clare@womeninbusiness.com.au with any questions.

Note: GST will be added to prices for Australian residents.

Audience Statistics

Figures as of 1st September, 2010.

  • Newsletter subscribers: 1,240
  • Monthly page views approx: 12,000
  • Linkedin group members: 488
  • Facebook fans: 1,420
  • Twitter followers: 5,400

Website Advertising Options

Availability

 
Leaderboard
$250
Rectangle
$225
Exclusive Sponsorship
$350
September
7th October
7th November

Leaderboard (1)

Full run of website including individual blog posts
4 weeks
$250 + GST

Specs:

  • 728 x 90px
  • Max file size 150k
  • Website link

Medium Rectangle (2)

Full run of website including individual blog posts
4 weeks
$225 + GST

Specs:

  • 300 x 250px
  • Max file size 150k
  • Website link

Exclusive Sponsorship (1 + 2)

Exclusive sponsorship of womeninbusiness.com.au website (no other advertisers are promoted)
4 weeks
$350 + GST

Includes Leaderboard and Medium Rectangle (see specs above)

Newsletter Advertising Options

Vertical Rectangle (1)

Included in the right sidebar of the weekly newsletter
1 issue
$120 + GST

Specs:

  • 180 x 260px
  • Max file size 80k
  • Static image only, no animation

Text Link (2)

Included in the editorial section of the weekly newsletter
1 issue
$65 + GST

Specs:

  • Headline in bold, max 8 words
  • Message, max 30 words
  • Do not use all capital letters
  • The message must be editorial in nature
  • Website link

Exclusive Sponsorship (1 + 2)

Exclusive sponsorship of newsletter (no other advertisers are promoted)
1 issue
$145 + GST

Includes vertical rectangle and text link (see specs above)

Availability

 
Text Link
$65
Vertical Rectangle
$120
Exclusive Sponsorship
$145
3/09
10/09
17/09
24/09
1/10
8/10
15/10
22/10
29/10

How to book

Please email clare@womeninbusiness.com.au with the following details:

  • The ad space/package you would like to book
  • The date you would like to book

Once approved, we'll send through an invoice to be paid in full within 7 days. Once the funds have cleared and your ad creative has been sent through your advertisement will be placed on the website/newsletter on the agreed date.

Advertising tips

When you advertise with womeninbusiness.com.au we want you to get the best results you can. Read the tips below to help with your decision and the creation of your ad. If you have any specific questions please email clare@womeninbusiness.com.au

  • Typically, the newsletter text link gets the best click through rate
  • Typically, the newsletter rectangle is best for branding purposes/recognition
  • Exclusive newsletter sponsorship using both the rectangle and text with link gets the best results (click throughs and branding)
  • Use website display advertising for branding, with a special offer to encourage click throughs
  • Use the event listing option to promote specific events
  • Think about the offer you want to promote to this specific audience and link to a dedicated landing page for best results
  • Keep your message conscience and compelling on all display advertising (leaderboard, rectangles)
  • Include a call to action on all advertising - e.g. "Click here".

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A fresh perspective for women in business. Creative, unconventional and clever - just like you. We love online business, dreaming big and making things happen.