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Meet the Editor

Bio

Hi, I'm Clare Lancaster. I've been working online since 2001 and built my first website in 1995. I've always planned to open my own business but spent 7 years working for The Man in online strategy, seo, marketing and business development, biding my time, observing what worked and what didn't until finally in I took the leap in '08 and opened a consultancy.

Around the time I stopped working for The Man, I took some time to think about how I wanted to spend my days. While I loved helping small businesses do better online, I made a plan to be able to live location independent and started exploring online business models.

I wanted to create a business whereby my income wasn't dependent on how many hours I sat working in front of a computer or face to face with a client, in 2010 I made my first steps towards that with the Online Business Overhaul eCourse. I do love a good make over.

Fun Facts

  • I live in Brisbane, Australia.
  • At age 7 I set up a desk in the door way of my bedroom, charging family and friends 5c to see me do magic tricks, at age 10 I collected aluminium cans and took them to the recollection centre on the weekend and in grade 7 I set up a poker tournament in the back row of my school class. That did not end well.
  • I discovered the internet aged 15 (in 1995) and spent my days designing web pages using a lovely mix of cyan, black and magenta. I learnt HTML and spent a lot of time on Geocities.
  • I believe that there is no separation between work/life – it’s all life.
  • I believe the internet is the perfect platform for women who want to start a business based on their passions and skills.
  • I write a regular column for Nett# Magazine.
  • My work has been featured in The Wall Street Journal, Forbes, ABC national radio, Dynamic Business and Virgin Blue Voyeur magazine.
  • I own an online communication consultancy

Get in touch

Follow me on Twitter
If you're using Twitter please follow me for online business and marketing tips plus bits and pieces of everyday life.

Contact me
Use the contact form on this website to get in touch.

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A fresh perspective for women in business. Creative, unconventional and clever - just like you. We love online business, dreaming big and making things happen.