At a Glance
Bio The path that led her to this point
When I was growing up graphic design was the last thing on my mind, I actually failed everything to do with computers at school.
I was good at art but didn't want to have anything to do with it as all of my family were artists in one way or another - I wanted to do something different along the lines of photography or childcare.
After leaving school and many bum jobs later I was visiting my parents at their design studio and started having a 'play on the computer'.
I really got into and realised it was what I was meant to do.
I decided to take on an apprenticeship in graphic arts and pre-press at Croydon Tafe in SA. From there I worked my way up to senior designer and co ran the family design and print studio for 8 years.
In late 2007 the family unity fell apart (so to speak) so I had to make a decision - throw away the countless clients and my reputation as a designer that I had built up over the 8 years or be brave go out alone freelancing.
After serious thought I decided that it was time for me to venture out on my own, plus I was pregnant with my first child - great timing.
So in 2008 I officially took over the family business and started to freelance under my own name, focusing on what I loved to do.
I rebranded the business to Looksee Design - to what it is today working with clients across Australia as well as internationally.
5 years later, a few state moves later and another child to add to the mix, the business is flourishing and continuing to grow.